Samsung has launched its Galaxy S III smartphone, which it
hopes will help solidify the company as the leading challenger to Apple and its
iPhone 4S.
The new handset, with a 4.8-inch screen and an
8-megapixel camera, was unveiled at a slick launch party in London on Thursday,
complete with a backing orchestra.
Billed by Samsung as having been "designed for
humans," the phone features voice and eye-recognition technology that the
company hopes will set the handset ahead of its rivals in the crowded
smartphone market.
Samsung has overtaken Nokia as the world's best-selling
mobile phone maker, and Juniper Research reported Tuesday that Samsung also
overtook Apple in smartphone sales in the first quarter, in what it described
as "increasingly a two-horse race."
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